Our first virtual Nourished Festival was in September 2020. We have drastically improved the site and have learned so much about what makes an exhibitor successful at a virtual consumer show.
What’s New On The Platform?
• Attendees can request free samples from exhibitors
• Easier site navigation
• Exhibitors are not limited on the number of category choices
• Gamification to increase attendee interaction with exhibitors and time spent on the site
• Individual profiles and networking opportunities for attendees & exhibitors
• Redesigned home page
• Improved presenter interface
• New sponsorships including blogger networking sessions & gamification
Successful Virtual Brands Share Their Feedback
• Brands that felt the show was a success captured emails, had great product offers & communicated with attendees after the show via email
• Emails are like gold and successful brands captured anywhere from 2,000 – 10,000 attendee emails through giveaways and sales
• Shipping fees & promotional offers need to be appealing to the consumer
• Successful brands viewed the virtual festival as a marketing tool, and are already seeing repeat customers
• The public was generally not interested in chatting with exhibitors, but was extremely interested in product discovery, receiving discounts, free samples & presentationsInterested in exhibiting at our next Online Nourished Festival? Email tina@nourished.group